Economical Reasons is from Icon’s Lyric range of quotation cards. The emphasis is all on type and typesetting using Akzidenz-Grotesk, a timeless modernist sans serif, first published by the Berthold Foundry in 1898.
Typeset in a bold weight, using red or blue with silver Pantone inks and printed on a premium uncoated board from G.F Smith. The card includes a printed message inside for the occasion and comes with a smoke-grey envelope. A classic contemporary quotation card!
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