Friendship cards have one simple purpose, to celebrate friendship. We make our friends along the way in life and share our life experiences with them. Indeed it’s true to say that we don’t remember days, we remember moments and who we shared them with. A life is always richer with friends and the power of friendship cannot be overstated; good friendships undoubtedly have a positive impact on our well-being and happiness, helping us to navigate life's ups and downs and find meaning and purpose in our relationships.

So receiving a card from a friend is a big thing; it’s a very symbolic act that has great meaning beyond an instant message or a text. It’s personal, thoughtful and resonates. In short, it makes us feel special. There is something very cool knowing that someone has taken the trouble to select a card, handwrite a personal note and post it to you. There are obvious occasions to send a friendship card, especially when remembering someone’s birthday, but it’s also great to send a card for no particular reason, just because… It really does make a difference!